Making Vietnamese Coffee at Home Brochure
This project aimed to create a visually engaging infographic that clearly outlines a step-by-step process. I designed a brochure instructing readers on how to make Vietnamese drip coffee at home.
My roles
Brainstorm concepts and visual approaches
Develop the layout and structure of the brochure
Illustrate visual elements
Produce the final print
Illustration / Publication Design
Design solutions
The brochure teaches readers how to make Vietnamese drip coffee at home and explains what makes Vietnamese coffee unique, including the secret ingredient, the filter setup, the cultural significance, and the distinctive brewing method. A brochure format was chosen for its portability and shareability, allowing readers to easily take it home, follow along while brewing, and pass it on to others, helping promote Vietnamese culture. The visual strategy creates a fun and friendly experience through illustrative elements and type choices. Textured brush strokes and typefaces evoke the look of coffee grounds, reinforcing the theme and enhancing the sensory connection to coffee.
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